Find the Design that suits your needs
With 3 design packages to choose from, you can pick the one that best suits your needs.
Standard Design
Semi-Custom Design
Custom Design
Full Feature List
| $49.95 / month | $84.95 / month | $129.95 / month | |
|---|---|---|---|
| MAIN PACKAGE FEATURES | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| Polygon Search (draw-on-map) | ✓ | ✓ | ✓ |
| Optima Leads App | ✓ | ✓ | ✓ |
| Email & phone support | ✓ | ✓ | ✓ |
| Eureka Map Search | ✓ | ✓ | |
| MarketBoost – website & email market reports | ✓ | ✓ | |
| Marketing Automation – Email marketing with pre-built campaigns | ✓ | ||
| Chat Support | ✓ | ||
| MARKETBOOST | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| Listing and open home pages for predefined searches | ✓ | ✓ | |
| Dynamically updated market report pages | ✓ | ✓ | |
| Lead capture forms for alert signups | ✓ | ✓ | |
| Daily listing alerts | (see Listing Alert Emails section) | ✓ | ✓ |
| Monthly market report emails | ✓ | ✓ | |
| Weekly open home emails | ✓ | ✓ | |
| MARKETING AUTOMATION | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| Automated follow-up campaigns for new leads | ✓ | ||
| Auto-assign leads to campaigns based on source | ✓ | ||
| 3 pre-built lead nurturing campaigns | ✓ | ||
| Smart content – personalized listing recommendations and market data | ✓ | ||
| Lead aggregation from 30+ sources | ✓ | ||
| Campaign builder | ✓ | ||
| Email campaign management | ✓ | ||
| Email campaign analytics | ✓ | ||
| PROPERTY SEARCH | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| Eureka interactive map search & results with integrated advanced property fields | ✓ | ✓ | |
| Universal Search Bar – search area, address, and MLS ID from one field | ✓ | ✓ | |
| Standard Quick Search Widget | ✓ | ||
| Polygon Search (draw on map) | ✓ | ✓ | ✓ |
| Basic/Advanced search forms | ✓ | ||
| PRE-BUILT IDX PAGES | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| Featured Listings | ✓ | ✓ | ✓ |
| Property Details pages with: | ✓ | ✓ | ✓ |
| Property features | ✓ | ✓ | ✓ |
| Map | ✓ | ✓ | ✓ |
| Walk Score – neighborhood amenities & insights | ✓ | ✓ | ✓ |
| Great Schools – local school information* | ✓ | ✓ | ✓ |
| Mortgage calculator | ✓ | ✓ | ✓ |
| Social & email sharing | ✓ | ✓ | ✓ |
| “Schedule a showing” form – lead capture | ✓ | ✓ | ✓ |
| “Request info” form – lead capture | ✓ | ✓ | ✓ |
| “Save to favorites” – lead capture | ✓ | ✓ | ✓ |
| Basic Property Search page with form | ✓ | ||
| Advanced Property Search page with form | ✓ | ||
| Eureka map search page with integrated search forms | ✓ | ✓ | |
| Property Organizer Login page | ✓ | ✓ | ✓ |
| Sold Listings | ✓ | ✓ | ✓ |
| Pending Listings | ✓ | ✓ | ✓ |
| Supplemental (“pocket”) Listings | ✓ | ✓ | ✓ |
| AUTOMATED FEATURED LISTINGS MANAGEMENT | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| Multiple agent IDs for Featured Listings | ✓ | ✓ | |
| One agent ID for Featured Listings | ✓ | ✓ | ✓ |
| WIDGETS – WORDPRESS OR JAVASCRIPT | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| Basic Quick-Search Widget | ✓ | ✓ | ✓ |
| Featured Listings Gallery | ✓ | ✓ | ✓ |
| Market (Saved Search) Gallery | ✓ | ✓ | ✓ |
| Home Valuation Request Form | ✓ | ✓ | ✓ |
| Sold / Pending Listings Gallery | ✓ | ✓ | ✓ |
| Registration Widget | ✓ | ✓ | ✓ |
| Universal Quick-Search Widget (listing ID, address) | ✓ | ✓ | |
| LEAD CAPTURE | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| Contact Us form | ✓ | ✓ | ✓ |
| Customizable User Registration prompts | ✓ | ✓ | ✓ |
| Home valuation request form | ✓ | ✓ | ✓ |
| “Schedule a showing” form (property details pages) | ✓ | ✓ | ✓ |
| “Request info” form (property details pages) | ✓ | ✓ | ✓ |
| Save listings & searches | ✓ | ✓ | ✓ |
| Email alerts for new listings/price changes | ✓ | ✓ | ✓ |
| MarketBoost email report signup forms | ✓ | ✓ | |
| PROPERTY ORGANIZER | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| Portal for leads’ favorite listings, searches and comments | ✓ | ✓ | ✓ |
| View leads’ saved listings, searches and comments | ✓ | ✓ | ✓ |
| LISTING ALERT EMAILS | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| Listing Alerts for new, sold and price changes | ✓ | ✓ | ✓ |
| Personalized email branding | ✓ | ✓ | ✓ |
| Listing back-links to your site | ✓ | ✓ | ✓ |
| REPORTING | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| IDX Event Tracking for Google Analytics | ✓ | ✓ | ✓ |
| Monthly site statistics and trends | ✓ | ✓ | ✓ |
| Email engagement reports | ✓ | ✓ | ✓ |
| Lead activity history | ✓ | ✓ | ✓ |
| OPTIMA LEADS MOBILE APP | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| View latest user activity | ✓ | ✓ | ✓ |
| Push notifications for lead activity | ✓ | ✓ | ✓ |
| Lead contact information and activity | ✓ | ✓ | ✓ |
| REAL ESTATE CRM | ENHANCED | ULTIMATE | ULTIMATE + CRM |
| CRM Business dashboard | ✓ | ||
| Pipeline management | ✓ | ||
| Advanced lead filtering | ✓ | ||
| Custom & pre-created lead tags | ✓ | ||
| Expanded lead info: type, birthdays, anniversaries | ✓ | ||
| Lead notes and call log | ✓ |
*not available in all locations